Luke Judge

Luke is the founder of SnowSift. He started it after one too many gear “reviews” that read like press releases — and after never being sure he was actually getting a fair price on skis, boards, boots, and bindings.

SnowSift is a deliberately independent, one-person project: manufacturer specifications are extracted and independently cross-checked before anything is published, retailers are ranked by price rather than by commission, and unverified data is hidden rather than guessed at. You can read exactly how that works on the how we match products page.

He skis and rides, and writes the buying guides and gear explainers here himself. Spotted something wrong, or want to argue about camber profiles? Email data@snowsift.com.